The nights are getting cooler, the days are getting shorter, and the changing seasons are in the air.
With the changing seasons, most of our clients are shifting into high gear and putting a renewed focus on the ever important task of fundraising. To help you get your fundraising efforts off to a good start, or refresh the work you're already doing, we've rounded up some of our most popular Fundraising support documents. We've also thrown in some tips and features from your Databank that you may have missed.
If you're new to thedatabank, or you've just had a long and glorious summer, you might need to start at the beginning. Our Crash Course in the Fundraising Tool will walk you through the basics of setting up campaigns and segments, as well as editing your donation forms.
Finding Your Supporters
One of the best features of your Databank is the integrated search and donation products. Being able to find and identify your donors is a keystone of many successful nonprofits. With your Databank you can easily identify and reach out to your key supporters.
Reconnect with Lapsed Donors
Use your Databank to find members who once were donors but have since stopped. Find and reengage with these members using the Dormant Member report and the appropriately named LYBNTY report (last year but not this year).
Make your Donors Sustainers
A one-time gift is great, but a recurring contribution is the gold standard of fundraising. Your Databank has the ability to let your donors becoming sustaining donors. This is done either at the individual contribution level by making your individual ask a recurring charge, or by scheduling one individually in your Databank.
Always Remember to Say Thank You!
Most of us want to be thanked for donations of time and money. Thanking your donors in a timely manner is a great way to ensure that they remain committed and connected to your organization. However, during major giving campaigns, it can be difficult to keep up with the individualized responses. Use PowerMail to create personalized thank you notes and the tagging function to mark those donations as thanked.
Ongoing Live Training
And don't forget to take advantage of the FREE live training offered by thedatabank. Anyone in your organization is welcome to take these live group trainings. We hope to see you there!